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Stellenbeschreibung

Vienna-based PETAR PETROV founded his eponymous womenswear brand in 2009. He set out to create dynamic, elegant, multi-facetted collections. The label, now global, attracts loyal clients who are drawn to Petrov’s distinctive silhouettes, refined proportions, rare sense of color and expressive details.

PETAR PETROV is looking for a digital savvy and hands-on e-Commerce Junior Manager with interest in expanding hers/ his experience in e-commerce, digital marketing and ecommerce operations to collaborate & support with the whole team to enroll this new platform. This role is a newly created unique opportunity in a globally oriented, growing company based in Vienna and essential to secure the long-term digital development of the business.

Job profile Junior e-Commerce Manager

Area of E-Commerce Management

  • Assisting and coordinating the ecommerce direction and management by collaborating with internal cross-functional managers and external partners and vendors to manage all aspects of the eCommerce business including, business planning, content strategy and development, promotional campaigns and other online marketing, website design, customer service, web analytics and web technologies
  • Identify opportunities and prioritize workflow for the maximum impact on business growth
  • Manage the day to day management of the PETAR PETROV e-commerce site. Coordinate frontend and backend management including administrative tasks and execute data uploads, product uploads and editorial and content updates
  • Support and ensure user experience and visual merchandising, product images and copywriting on site is impactful, accurate and on brand
  • Oversee with the team the platform UX, maximize site usability, monitor performance as well as ROI
  • Set activity program for the growth of online customer database (CRM)
  • Proactively optimize and execute merchandising strategies
  • Coordinate data analysis and provide weekly and monthly reports on site traffic and conversion, providing insights of key business drivers, missed opportunities and action plans to ensure sales targets are delivered

Area of Digital Marketing

  • Coordinate with the Petar Petrov management and external partners the development and implementation of an engaging and effective digital marketing strategy in line with the brand strategy, key product and seasonal retail dates to drive online sales and brand awareness
  • Coordinate digital marketing calendar and make strategic recommendations on paid advertising
  • Support and ensure that the digital marketing budget is well forecasted and adhered
  • Coordinate content for e-commerce and social media

Area of Content Creation

  • Support Coordination of content creation in collaboration with Press and Design Team and in line with the conceptual approach set out by the brand

Requirements

  • At least 1 - 3 years’ experience in ecommerce or digital agency, ideally interested in fashion and design
  • Training/studies in fashion management, digital marketing, economics or any other relevant study.
  • Basic know how of Google Analytics, SEO, SEM and ideally experience with the e-commerce system WooCommerce and WordPress
  • Knowledge of digital marketing channels – social advertising, PPC, affiliates, email marketing
  • Numeric, analytical, data driven person with a hands-on approach
  • Motivated and hands-on team player, resilient, quick learner who is used to work in a fast-paced and dynamic environment.
  • Fluent in English and German, additional languages are a plus

If you are based in Vienna and love to combine your interests for fashion and e-commerce please send your application to julia@petarpetrov.com.

 

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